“Why Do Home Business
Owners Have Skinny Kids?”

Are They Simply Unaware How One
Tool Crushes All The Popular Ones?

Or Maybe…
They don’t Know How To Use It?

It’s easy to find self-proclaimed “experts” telling you why this doesn’t work anymore… really easy.
Finding someone who knows how to use it AND why it works… well, that’s a different story.
Why haven’t solopreneurs
been told these facts?

There’s an uncommon way to use this forgotten tool which has printed more money for *in-the-know* marketers and copywriters than perhaps any other.

You are about to discover the fortune lying hidden
in a tool most people have collecting
dust in their house right now.
If it’s been proven to destroy every other marketing method, why haven’t home business owners been told about this?

WARNING: If you think I’m guaranteeing you will make any money then stop reading this right here and now. How can I know what you will do with this information?
There’s always one guy who thinks I’m saying you are going to get the kind of numbers you are about to see.
I will guarantee you will not make any money without taking action on what you are about to learn.
Ok, now we’ve got that out of the way let’s get to the fun stuff.
If you don’t hate marketing your home
Business on social media or Youtube…

You Will…
… once you see our 100-year-old NEW way
(almost nobody’s using).
Time and time again we see how this easily outperforms all the popular channels by leaps and bounds.


But nobody’s talking about this.
Maybe they think they are going to get rich making YouTube videos or buying bitcoin at $60,000?
Or maybe they tried using it (the way everyone else does) and it didn’t work.
Before today the only people making this work were those with a lot of money to test.

(But not the way we use it.)
Hold on to your hat … we’re only getting started.
Those statistics above were to show you how this method dominates in “normal” types of businesses.
They all use it “the regular way” for sending promotional pieces to market “normal” businesses.
But look at what happened the first time it was used (how I’m about to show you).
The very first test pulled in over 90 percent (a hundred years ago).
90+ Percent Conversion
Rate Is Insane.

(Do you see why I needed to warn you about the numbers?)
This was money made… NOT leads (no free trials) … cold hard cash.
If you’re like me, you could be having a hard time wrapping your mind around how this is even possible.
Yet there’s a very good reason why this pulled over 90% … and why most marketers don’t have a clue how.
Because this is an “old” medium, most (know-it-all) marketers today think this no longer works.

Do me a favor… Don’t tell them.
Because if you keep this between us… we won’t have any competition.
Legendary copywriters have swiped one specific strategy (using this tool) to quietly bring in massive profits for themselves and their clients for decades.
Here’s proof this still works today:
Why Is The Most Trafficked Website In
The World Using This *Old* Method?

Now here’s a truly revealing question…
Why Does The Company Who “Owns” The Internet…
PAY To Leverage This *Forgotten* Strategy?

The one company who “owns” online traffic pays to use this type of marketing in the face of “smarter” marketers who think the internet has “replaced” it.
[8B this is in the wrong place]
You made it this far you probably figured out what it is
(you’re obviously smarter than the average bear).
But you may be surprised when you see how we are using it.
This overlooked *weapon of mass sales* was created back in the 1920’s and secretly reused (many years later) by the greatest copywriters to ever live (adding their own unique twists).
You can see many sales pages (today) try to copy parts of it, but they never get the results… people who know “why” it works get.
When the internet was first discovered by the marketing world everyone seemed to think it changed how people made buying decisions.
But Technology Can’t Change Human Nature.
It Only Changes How We Get The Information.

Guru’s love using this myth to sell us technology (or “automatic” ways to make money).
They want us to believe technology fixes bad marketing and makes the sales for you.
But new technology (the internet or software) is not a magic pill.

The internet is only a new delivery system (for the message)… just like newspapers, radio and tv changed how we get information.
It Didn’t Change Why People Buy Or Don’t Buy.
It changed how (and where) we buy.
You make money (or lose money) because of one thing… the message.
NOT because of how someone gets the message.
This Is Our Greatest Advantage.
While everyone else is trying to use fancy new technology to sell (or scam) people we’ve quietly adopted a long-forgotten message making people HAPPY to send you money.
Here’s 100 Years Of Proof It Still Works.

Even the Great Gary Halbert wrote about what’s on page 394 of this book.

50 years ago it got the same results
it got 50 years earlier.

(These are directly from Gary Halbert’s Newsletter.)
If you do this right, this “Old Tech” blows away all the new technology.
By combining new tech (in the right way) we’ve made this high-converting “old” tech affordable (for the first time) to everyone.
We use new tech (internet-email-websites) to filter our leads for us first.
This eliminates most of the costs everyone else pays because they are not removing bad leads upfront.
Then we use this old school secret weapon to do all the heavy lifting (and convert higher).

The reason *copy-and-paste* marketers have skinny kids is because they overpay (and overwork) sending the wrong messaging to a lot of the wrong people.
Why doesn’t everyone use this if it’s got a 100-year track record to work better than all the online methods combined?
“Me too” marketers claim it’s because it’s old, outdated and doesn’t work.
This is their excuse when they don’t know how to use it.
They are right–in a way.
It doesn’t work for them.
Because it’s too expensive (when used the way everyone else tries to do it).
Here’s the really exciting part for you.
Because we have already solved the overpriced traffic problem (by skipping landing pages and ad buying) we can use this same solution to solve this problem too.
This Same System Solves Everyones
Online And Offline Problems.

This is why you now have an unfair advantage not even the best copywriters in the world (or their publishers) had.
Read that again. It’s true. I’ve never seen anyone use this masterpiece how we are.
The highest converting marketing tool beating all social media and YouTube (including email and phone calls) is direct mail.

Yes, snail mail:

It even beats calling on the phone.
I couldn’t believe this one when i saw it.

Let this simmer for a minute …
Why would Google PAY to send out direct mail if it didn’t work better than having 16.4 billion free views at their fingertips?
Why would Google… getting 16.4
Billion free views PER DAY …

PAY to send direct mail if it didn’t work better?
They spend millions on snail mail.

Why don’t most home-based
business owners use it?
That’s easy.
Because it’s more expensive than social media and Youtube.
(And social is what all their favorite guru’s tell them to use.)
But direct mail is only expensive because they don’t know how to use it without spending a lot of money upfront.
And they don’t know how to get the really high conversion rates using our secret weapon.
Would You Trade $100 For $200?
How many times would you make that trade?
Or would you rather trade 6 months to 2 years of your life making YouTube videos to get $200?

By the way…
YouTube hates “business opportunity” content.

Direct mail is just like any tool…
If you don’t know how to use this tool
the right way it won’t work.

AND worse… it will cost you a lot of money.
Even if you get a sale or two (you still lose money) because all your potential profits are eaten up by the cost of sending mail to the wrong people.
The normal high cost of direct mail is what’s blindsiding home business owners from making the money they could.
Google, Amazon, Apple (and the publishers) for these famous copywriters can afford to send enough mail to make a profit.
Why do you think these Technology Companies spend millions marketing offline?
Do they make Billions by wasting MILLION$ on old marketing strategies that no longer work?
Do they like wasting money?

What About You?
Is money holding you back?
Do you think this is why most people quit
after sending make money flyers?
Even if you dust off your printer (the postage)
keeps most home business owners out of the direct mail game.
If you’re thinking…
“But email is free… Why would I
pay to send expensive snail mail?”
Maybe you think using snail mail in this internet age is just a little bit crazy.
But these facts say you’re wrong.
Because…
The lead sorting machine (fixing your list building problem) ALSO fixes your direct mail expense problem.
Even better your conversion rates are higher because we are getting rid of all the tire kickers and procrastinators.
And we don’t do mass mailings which requires a lot of upfront money for printing and postage.
(Keep reading to see how we also lower postage by 78%).
We are not sending hundreds of pieces of mail all at once.
Here’s how this fixes all these problems for you and gives you the unfair advantage you deserve.
We use email (new tech) as a tool to sort our leads first.

This is how we outsmart everyone making money off us selling the same old (tired) list building advice.
This is KEY.
Only sending mail to prequalified prospects eliminates most of the front end money needed for the old way to work.
Problem solved …
… but were not done yet.
Because this dramatically increases our conversions at the same time.
When we disqualify most of our leads we don’t waste any time (or money) sending them an invitation to partner with us.
Why waste any money sending invitations to
people who aren’t invited to the party?
Build your business this way and you don’t need a big budget to start leveraging direct mail.
Because you are NOT sending out a big batch of mail to cold leads like everyone else.
When you only send mail to people as they request it you don’t need a bunch of money to get started.
Everyone Does This Backwards.

They try *selling* ALL their leads (first) by paying to mail “make-money” flyers or postcards to everyone at once.
This Lowers Their Sales
And Increases Their Costs.
(Killing any potential profits)
Here’s what they do wrong.
They buy a bunch of leads, licks a bunch of stamps and send loads of “make money” mail to people who have no idea who they are.
We do the opposite.

Disqualifying most leads FIRST.
Prequalifying is the opposite of selling.
And we avoid the expense of sending mail to the wrong people.

Because we are only sending mail to highly qualified serious entrepreneurs like yourself our conversion rates are higher.
I’m not an A-List copywriter.
I don’t need to be because…
I know who they are:

(And I discovered 2 of their best kept secrets.)
Gary Bencivenga may be the greatest copywriter you’ve never heard of.

You may not know who he is because he didn’t make his money selling copywriting courses on youtube.
His 5-million-dollar mansion in the Hamptons was paid for *in full* from 1 campaign he wrote.
Estimates are at least $50 million (from one piece of copy).

What’s any of this got to do with you making a lot of money from home?
Here’s why this may be important for you:
World’s Greatest Copywriters’ Secret #1
In 2005 on the top of the Saint Regus Hotel in New York Gary Bencivenga held his one and only farewell seminar.

(Carl galleti, gary halbert, joe polish, john carlton)
All the best copywriters in the world gathered to hear the secrets Bencivenga used to beat them over the years.

(b-100 is Bencivenga 100 Seminar)
I can’t reveal all the secrets (he only disclosed once) because the recordings are still selling online today for $5,000.
And he promised them all he’d never hold another seminar.
Update: the site has recently been taken down. You can’t even pay $5,000 to get the recordings any longer.

(Sales page screenshot from archive.org)
Behind closed doors in what may be the only seminar to hold most of the world’s greatest copywriters at one time…
Gary Bencivenga publicly thanked Gary Halbert for his most prized secret weapon.
The Grabber.
It’s a NEW 100-Year-Old Hook.
This Tool (or Letter) Is
Why I’m Writing To You Today.
It’s how we use direct mail differently than everyone else.
“Grabbers” are what Gary Halbert called what he attached to letters to “grab” attention.
And it worked.
It’s been reported the most famous “Dollar Bill Letter” of Halbert’s saw Millions of replies.
He would attach all kinds of crazy things to letters to boost response: Mexican pesos, Japanese pennies, $2 Bills, all sorts of coins and even bags of sand.
Many great copywriter’s have swiped this technique.

2 Billion in circulation revenue.
From a 2 page letter

Martin Conroy wrote the, “Two Young Men” letter.
This Wall Street Journal letter had a 100,000 German Mark attached to it.


It brought in over $2 Billion and ran for 25+ years.
A Great Hook and Message Can Pull For Decades.
Many say it’s the most successful sales letter ever written.
It added more subscribers to the wall street journal than ANY other method.
Does this sound outdated?
The Wall Street Journal ran this direct mail campaign from 1974 to 2003 (over 25 years)
Gary’s version is the most replicated piece of opening sales copy in the world of direct mail.
You will probably recognize it when I show it to you.
Do you remember me telling you about Gary’s famous “Coat-of-Arms” letter on the other page?
And how it brought in 20,000 checks a day?
This famous letter got a 23% conversion rate.
Traditional businesses today are giddy about getting a 5% conversion rate with direct mail because it beats all the online methods.
When email is only getting .6% … five percent looks like a lot.

When Halbert used grabbers, he would regularly get 70 percent response rates.
He started modifying this letter 50 years after it was written.

But almost no one knows Gary DID NOT WRITE the original letter.
The first letter to use this strategy was a fundraiser for a hospital written in 1920.
They got $275,000
from a 92% conversion rate.
In total it brought in $14 million dollars
From a ONE-page letter.
(a Hundred years ago).

This is where Gary Halbert got the idea for grabbers.
Look… when the greatest copywriters to ever live swipe a 100-year-old letter getting 70 to 90 percent conversion rates 50 years later…
I’m smart enough to notice… that’s a CLUE!
A high converting message doesn’t care how it’s delivered.
The message makes the money.
I don’t need to write A-List level copy because I’m using what the best copywriters in the world have secretly been using to get insane returns for themselves and their clients for decades.
They used this over and over again because it would almost always make more money than anything else their clients were using.
This is called ‘beating the control’.
Gary Halbert Swiped this letter (1980 to 1990’s) and he still got 70 percent conversion rates.
We only need a 1% percent conversion rate to make $200. Let that sink in.
Do You Think This Might Pull 1% For Us
If We Only Send It To The Hottest Prospects?
Remember we are also stacking the deck in our favor by removing all the uninterested people first.
Instead of mailing those make money flyers to strangers (like everyone else)…
I replaced one specific “mailer” with my
own version of this extraordinary letter.
This is what Gary Halbert did regularly to make his clients a lot of money.
They had no idea how simple this was (because he already had this proven template to work from).
He just re-wrote it to sell his clients’ products.
Gary was once paid $5.25 million
for 2 sales letters.
Why would anyone pay 5
million bucks for 2 sales letters?
Maybe making $700 Million from those
2 letters had something to do with it?
It will ALWAYS be about the message.

But you can’t just ‘copy-and-paste’ a true masterpiece.
This is why people who copy from A.I. have skinny or “hungry” kids.

Many people have tried to just copy parts of this letter but they don’t make the kind of money Gary made because they don’t understand why it works.
They don’t know the science behind the psychology.

I learned the “why” from Gary.
And I have already done the hard part for you.
Below I will show you the original 100-year-old ($14 million dollar) letter and Gary’s version.
But first, I have another confession…
You already have the letter I’ve re-written for you.
It’s what got you to this page
you are reading right now.
I imagine you already figured it out after I revealed the “Grabbers” and you noticed how I used them in your letter.
By the way, everything I wrote in your letter is true. It is not some marketing ploy to get in your wallet. I’m only looking to work with a specific type of person. Just like the original letter was used as a fundraiser for a good cause. If you don’t believe this it’s ok, you’re just not that person. Use everything I’ve given you as a template to create your own system (not mine) and sell what you want with it.
A:Rude. Copyright-Copyclaim.
Try imagining what happens when we use this proven letter … I’ve re-written for you how Gary did for clients.
Now think about what happens when we ONLY send it to serious entrepreneurs like yourself…
How much higher the conversions can be.
While avoiding most of the normal costs sending direct mail.
I replaced the product with the best paying direct mail business I could find (in the envelope marked “Do Not Open”).
It doesn’t pay the most money.
It doesn’t pay the highest commission rate.
So why did I pick this one over all the others?
Because it has the *one thing* my mentors made the most money with.
And it pays more than anything else I could find.
(This will make sense in a minute)
This is why I modeled what my mentors did because they made money when other people made money.
And they did one thing I haven’t seen anyone selling “done-for-you” make money programs do…
Give their partners a real system that works.
IF it didn’t work, they’re partners would not be making money.
Robert has created 67 Millionaires

Unlike guru’s who make MORE money selling “ways to make money” than the people following their advice do.
Goo-roo’s can’t help you fix these problems because the game has changed from when they started building their businesses.
They don’t have to worry about the high cost of building an email list because they already have a big list.
I didn’t build this for guru’s to have another way to make money off of you.
I solved these problems for they guy without a big marketing budget …
– Without a list
– Without a lead magnet
– Without a course to sell
– Without a webinar
– Without a coaching program
This is for the little guy just starting out.
Not the Russell Brunson’s of the world who claim they can’t afford paid ads AFTER they’ve made millions.
If you remember he didn’t need to buy ads because he and his cronies already had big email lists.
Ben Settle (another great copywriter) said it best:
“Just because a goo-roo is offering you
candy doesn’t mean you have to hop into
the back of his windowless van.”
I don’t just like picking on Russell because it’s fun.
It’s also because most everyone knows him and his story.
But very few know how he got started.
He sold (digital) plans to make a potato gun.
This was back when you could get traffic from Google for PENNIES.

That part’s important (pennies).
Now YOU are supposed to build your business following outdated advice (he doesn’t even follow himself)?
Anyone could build a list and make money selling just about anything (even potato guns) if Google was still giving clicks away for pennies.

This is why I needed to solve the traffic (and list building) problem for you first.
Because guru’s today aren’t starting from scratch like most people.
What worked when they started building their businesses won’t work for us today.
Our system is built modeling how my mentors Alan and Robert built their businesses.
They had many products over the years but they made the most money with leverage.
The one program Alan made the most money with offers a product most people struggle to make $7 with.

The pay plan gives the same leverage to everyone but most people still struggle.
Alan gave his team the rights to a new message (on his private website).
Everyone else had to use the company provided website.
Do you think it was a coincidence his teams were all over the leaderboards?


And most people couldn’t even make $7?
This is why I’m giving you the solutions to all these problems.
Because when you help us find more entrepreneurs like yourself, I get paid $200 when YOU get paid $200.
Now that’s some real leverage.
Not some $25 commission and 50% (or $12.50)
on personal referrals of referrals
you see in many programs.
I specifically chose this direct mail business because it has the highest paying leverage I could find.
I couldn’t find any program paying out $200 on new members who find *new members* … not just your own.
To be honest with you I know there are programs paying more than $200.
But I couldn’t find anything close to paying you another $200 every time any of your partners get paid $200.
Do you?
(If you do let me know)
Listen…
If getting $200 in the mail (when someone else) did all the work doesn’t light a fire under your butt…

Then I gotta’ tell ya’
Your wood is Wet!
This whole thing is designed to help YOU duplicate and more importantly help your new business partners duplicate too.
You may like getting paid $200 but you’re going to love getting paid $200 every time any of your partners finds a business partner.
This wouldn’t normally be a big deal because
these programs don’t usually duplicate.
Do you now see why this entire system is built to help new people duplicate… and not squeeze the most money out of them?
If I didn’t have a reliable way to duplicate I wouldn’t even offer this mid-ticket business.
I would only offer my $5,000 high-ticket business to make the most money.
But leverage and duplication give you a way to make some really good money when other people make money.
Less work, more money… faster.
Side Note: Could the reason so-called automated systems don’t duplicate be because they don’t have a real system to sort out tire-kickers from serious action takers?
I’d like to know…
Do you think if other serious people like yourself see this (and everything else you’ve seen) they will want to partner with you?
Do you think even 1 percent
may want to join you?
The real reason strangers will WANT to send YOU $200 in the mail is NOT because of the flyer in the envelope I marked DO NOT OPEN.
If you read this entire page you now know why I put the flyer in a separate envelope to read last. If you just skimmed down this page you probably think I’m just trying to make money off you. Which is fine, I’m not everyone’s cup of tea.
The reason a stranger will be happy to send you 200 dollars is because they will want the rights to the entire lead disqualifying process.
They want the email PDF, webpages, Hooks and Grabbers making up the entire system …
(if they truly understand the “why” behind all of this).
They know they can’t get this anywhere else on the planet.
Have you ever seen a complete system not requiring traffic?
This is why they will WANT to send you money instead of all the other people sending them the same boring flyers.
Will you want to partner with us or will you let the people who start running this lead filtering machine this week… end up with your $200 next week?
WAIT.
Before you answer that…
Here’s why I need your help.
I’m going to let you in on the second biggest copywriting secret I learned from Gary Bencivenga.
The reason he could beat the best copywriters 8 times out of 10 is because he kept his process secret for 37 years.

(80 percent hit ratio)
It’s estimated they’ve spent $1 Billion split testing his campaigns.
I’m telling you all of this because the 3rd step he revealed in his process may seem obvious to you.
And I wouldn’t want you to miss out on it.
I’ve already built his other steps into our system for you.

(Except for one missing piece.)
The third step in his “Persuasion Equation”.
The Proof Element.
(This is the second secret and I need your help with it.)
And it’s the only reason I’m not already charging $100 to One Thousand Dollars a month for the rights to all of this.
This is so much fun, let’s pick on Russell one more time (because he’s the perfect example why I need YOUR help).
Which story sounds more believable?
Making a million dollars in ONE month?

Or someone just starting out… getting their very first $200 in the mail?
Gary Bencivenga’s said the most powerful secret to getting higher conversion rates is showing undeniable proof.
But I need your help because just any ol’ proof isn’t enough.
We need the right “type” of proof.
Which proof element sounds more powerful to you?
A guru proving he made another million dollars in 30 days?
Or a regular person who’s never made any money from home… making their first $200?
Once all the people on the fence see how this works for anyone without a lot of money or a list…
The floodgates will open.


And we will all make a lot of money together as a team and beat these showoffs at the same time.
Who’s with me?
To get started simply follow the instructions in the flyer.
I’ve already given you an envelope with my address on it and an addressed envelope for the admin.
Just place your investment inside and slap a stamp on them and drop them in mail.
This is the fastest, simplest way to start making real money I know (if you can’t afford the $5,000 high ticket investment).
By the way… this will be the last time you pay full price (78 cents) for a stamp.
With our private resources we can mail out the package I sent you for around a dollar and thirty cents postage included.
And it looks like I paid $46 bucks to send it FedEx, how crazy is that?

Who wouldn’t open that?
If you’re wondering… this is where I get the 1 percent conversion rate needed to make $200.
If you invest $100 dollars sending 100 people this package and only 1 of them wants to partner with you… You make $200.
Remember you don’t need to send this to 100 people all at once (only as they ask for it).
You only mail them one at a time.
This is how anyone can finally afford to get started with direct mail.
And these are only the hottest prospects because they made it all the way through the disqualifying process.
Imagine more than 1 in 100 people sending you $200.
Most important:
This doesn’t include how many people will join your partners, making you another $200 each time this happens.
This is why I get more excited about the leverage because there’s no telling how many times someone you don’t even know will send you $200.
It’s why I didn’t chose one of those other make money mailers that pay a higher commission rate.
I WANT someone else to make $200 when I make $200 instead of making $400 myself.
This may sound like BS until you realize how helping other people make money will open a windfall of money coming in to everyone using this system.
This is why I’ve built a completely leveraged (duplication) filtering system for you and not another fake “automated system”.
Mr. Rude
PS – I realize you cannot join every make money program you see. If you are trying to decide between this one and another one… I’ll make it easy for you. PICK the OTHER one.
If you’re not 1,000 percent sure you want to partner with me then you shouldn’t.
And if it’s just bad timing right now, I know you will keep my letter and think of me next time you are ready to invest in your own home business.
Here is the original fundraising letter for a hospital. This is the 100 year old secret to stop you from ever losing money mailing those lame make-money postcards and flyers.
Here’s is Gary Halberts famous dollar bill letter.